28 March, 2009
Attention all music and/or decade related webmasters
Take it easy and don't forget to order a Burton Tree today from franchisetrees.com, the online home of Burton Trees.
Eric Fine
22 March, 2009
Street Vendor
21 March, 2009
Get your own free Franchise Tree: Art by Bruce Burton
When I first launched Franchisetrees.com with Bruce Burton I mistakenly firgured that the masses would automatically wind up on website and place orders. Boy was I wrong. Instead, our website has been idle and has seen only a couple hundred visitors since it launched officially last July. As a result, I have started to increase my marketing efforts and am now blogging and linking and doing whatever I can to organically drive people to the website.
Founded in 2007, Franchise Trees, Inc. is the official online storefront for artwork by my new business partner, Evanston based artist Bruce Burton. Since 1979 Burton has been making Family Trees of a variety of music and sport genres from the Chicago White Sox to British Rock. His unique style of artwork engages words, images and landscapes into a collage that appears (from afar) as a Pine Tree. Bruce's style engages the viewer into the subject and really provokes thought and excitment, especially for fans of each subject.
I first met Burton in 1993 when he was my coach on New Trier's freshman swim team. It wasn't until my senior year that I realized Bruce was the one that made the Cubs Tree that I kept staring at in the bathroom at Bones in Lincolnwood as a child. Its nice to know that we are now business partners as of this past July and plan on working together to create new art and continue selling Burton's existing pieces, some of which of available online at franchisetrees.com.
Today I finally realized that I need to put the work up in public places in order and drive people to the website. Its a longshot, but I figure if 1% of the people who view each Burton Tree like it enough to buy one for themselves or others, I should be able to get some decent traffic to the site. I've realized that in order to understand and appreciate each piece you really just need to see one live and hopefully framed. Bruce is an extremely talented artist and I couldn't ask for anything more of a business partner. He has always been a coach for me, as a swimmer, and now as an entrepeneur.
If your business would like to post a framed Burton Tree, you simply need to pay the print (in whatever form) take a picture of its placement in your business and mail it back with a business card or a letter on company stationary asking for a refund--the only catch is that you are required to post an 8.5 x 11" informational sheet with a bio of Bruce and a listing of current works and where to buy them.
Go to franchisetrees.com and get all of Bruce Burton's art from Franchise Trees, Inc.
20 March, 2009
Artist Bruce Burton and Franchise Trees, Inc. are proud to introduce franchisetrees.com, the official website for Burton Trees.
Chicago
July 2008
About Bruce Burton
About Franchise Trees, Inc.
Franchise Trees, Inc. was started in 2007 by Eric Fine. Eric went to New Trier High School where swam for Bruce. Upon graduation, Bruce gave Eric (and all of his graduating seniors) a Family Tree of the Chicago White Sox. Eric recalls studying the tree, oftentimes looking for old-time ballplayers and wondering how on earth such a print was ever imagined, let alone produced. A self described internet junkie, Eric approached Bruce in hopes of bringing his artwork to the masses via the World Wide Web. In 2008, Franchise Trees, Inc. was named the official publisher of art by Bruce Burton, launching franchisetrees.com as the official storefront. Burton and Fine hope to open a studio before the end of 2011 encouraging artists to create their own Burton Trees for their passions. Mr. Fine resides in the
